Honey Birdette has decided to launch a US e-commerce site after experiencing a 374% increase in US online sales alone in just 12 months. The new site promises to improve the overall experience of the customer and will make returns easier, provide faster shipping, and offer frees hipping on orders over $50. The new site will also ffer more products that will be available to US customers. They plan to also expand their UK store count to 40 from three by the end of 2018.
Honey Birdette is hoping to open its stores in the US and is rapidly increasing its market into the UK where they already have a store in Leeds’ Victoria Gate, Westfield White City, and London’s Covent Garden.
Honey Birdette has 10 additional store locations pegged, including one in Leeds, one in Westfield Stratford, Newcastle, and Liverpool. They even have 40 more in mind for nest year. In Australia, Honey Birdette already has 55 stores and is expected to expand into Europe.
Honey Birdette was started when a couple of friends thought there should be more available to choose form in the lingerie market. Since it was greatly lacking, they decided to create their own collection and it coon quickly. Seems to be that they were not the only ones with this problem.
Honey Birdette was created and since 2006 has been bringing the spark back to the bedroom through sensual items such as lingerie, massage candles, and cuffs. Honey Birdette isn’t your average lingerie boutique and you will know that the minute you step into one of their stores. From the luxurious and lush décor to the rows and rows of tantalizing items, you will feel as if you are in a different world. You can even get champagne with the push of a button.
Find more Honey Birdette on YouTube.